Blue

Blue is a fantastical journey into a young girl’s imagination. 

Our character is a four-year-old growing up in Valdez, Alaska. Fresh off training wheels, she begins to push her boundaries and explore what’s possible on her bike, her eyes naturally drifting to the mountains. 

We dive into the world of her fantasy and explore the mountains, glaciers and rivers of Valdez by fat bike with a crew of boundary-pushing female athletes hailing from Alaska and beyond. Blue is a testament to the inherent creativity, innovation and strength forged in women of the north. In it we present a spectacle of winter innovation—the icy playground providing a visual journey as never seen before by bike.